Image Advertising And Name Recognition Do Not Make Telephones Ring!
Historically we have all grown up with certain brands and images that evoke, in some cases, nostalgia. We can all imagine dreamy days on a summer beach reaching for a cold drink from our COKE Cooler. It was red and had a white bottle cap on it. Tony the Tiger served breakfast to many of us. Hertz was guiding our parents into the drivers seat of a brand new rental car. These were big companies with big advertising budgets. We knew their names, recognized their images and we responded accordingly. But not every business is able to make it on Image Advertising.
Categories: Mortgage Tags: advertising, Advertising Dollar, Direct Response Marketing, Finance, Image Advertising, Lead Management, Lead Management System, marketing, Marketing Program, Marketing Technology Tools, Name Recognition
